Paolita Beach Party!

Going to any beach parties in May? No?  That’s no surprise. We usually have to wait until we can be guaranteed extremely hot sunshine before considered shimmying down to one of those in our swinsuits.

However, I happen to know about one with a difference.  On May 19th, luxury swimwear brand Paolita are throwing their Paolita Beach Party from 10am to 9pm at British Designers @ FC Boutique, London. All of this season’s stunning swimwear will be showcased to really get us in the holiday season spirit! I haven’t yet got round to purchasing my swimwear for my holidays, but with me jetting off in just under 6 weeks time (yes, no doubt i’ll be counting down on this blog!) then I’m sure I’m going to be impressed with some of the fabulous pieces Paolita retail!

The fashionable Paolita brand was established in London, and focuses on beachwear, exploring the fine balance between quality, design and sensitivity towards the female body. Paolita lives by the aim that women should feel both comfortable and sexy on the beach, and it’s collections create shapes that complement the figure. Sometimes, it’s a women’s worst nightmare, you know how it is… having to stand there on the beach after 11 months of covering up, revealing a pale body that’s not seen the sun for too long! And that’s not even going into the standard British woman whose body conscious of all her lumps and bumps!

The designer, Anna Paola, wanted to design beautiful, fashionable pieces that would give women that confidence and fashion edge. After graduating from a Pyschology degree, Anna went on to study at the Istituto Marangoni, where during that period she split her time between London and Milan. There is something really special and unqiue about the swimwear designs, many Paolita designs incorporate print so there is elements of colours and patterns perfect for the feminine lady. However, my favorite thing about Paolita has to be the finishing features to each individual pieces. By this, I mean the gorgeous frill details use to decorate the bikini’s, and also the girly halter neck straps added on to give that 50’s pin-up look. Two of my favorite swimwear design elements!


Paolita currently retail three collections; Floreana, Voyage and Beachwear. Beachwear is an absolutley beautiful collection of little beach outfits perfect for wearing along of throwing over your swimsuit. Some come as playsuits, and others more of a pretty beach dress design. This brand really is the ultimate swimwear brands for those girly girls out there!

Save the date: Want to admire this collection with your very own eyes? Then head down to Paolita Beach Party – British Designers @ FC Boutique, 2 Seymour Place, WIH 7NA on May 19th for a full on beach party experience! Get into the Summer vibe and check out some of the most stunning swimwear!

Paolita collection is available to buy from various retailers:
Buy Online: ASOS, If You Please, Mon Petit Bikini, Not Just A Label, Paolita Boutique, Style Passport.

Here’s your invite! Hope to see you all there!

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2 Comments

  1. May 15, 2011 / 10:26 am

    OMG loving the Nauti (think that’s how they spell it) striped peephole swimsuit.

    Ahoy sailor!

    Will be considering this for the holiday I haven’t even booked yet

    Amy @ http://www.daytoweekend.wordpress.com

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