Manchester beauty fans – especially those of Anastasia Beverly Hills and Huda beauty – I have some super exciting news: Selfridges in Manchester Trafford lifts the lid on it’s new beauty hall on May 21st, introducing a whopping 80 new brands to shop.
The already outstanding beauty hall will expand by double, reaching 20,000 square foot. It will see the first bricks and mortar space for online favourite Anastasia Beverly Hills. Now in my eyes, if that doesn’t put Manchester on the map, I don’t know what will…
The beauty hall will now offer a total of 170 brands, making it quite the beauty shoppers dream. I’m not too sure which one I’m getting the most excited about, the fact that there will be a launch of a permanent counter for the world renowned Huda Beauty, or that I can pop in and get my ABH DipBrow Pomade. Maybe both!
Brand new and expanded counters for some of Selfridges’ most successful and much loved brands will be including MAC, Nars and Giorgio Armani, to be unveiled this month.
And I’m delighted to share that cult favourites (and big in the USA) Hourglass, By Terry, Lime Crime, Natasha Denona and Le Labo will all be new and exclusive to Selfridges within the Trafford Centre, to launch as part of the complete redesign of the Beauty Hall later this year.
The entire overhaul is said to be completed in September, and will boast 170 brands, 80 of which will be new and 25 of which will be exclusive to Selfridges in the UK.
The ultimate beauty destination, the Beauty Hall will be home to the most eclectic beauty product offer anywhere outside London, counting well over 25,000 products, 3,000 shades of lipstick and 1,500 shades of foundation.
Shoppers will also be able to experience a range of new services and enjoy fast, effective and on-the-go treatments as part of the much-loved Beauty Workshop which will be occupy a much bigger space in the completed hall.
Vicki Cain, General Manager at Selfridges Trafford, commented “Our Beauty Hall has become the go to destination in the North West for beauty fans. The expansion will create a unique and unrivalled beauty offer, where established names sit next to the most experimental brands and exciting innovative newcomers.”
To celebrate the opening of phase one, a programme of bespoke events will take place in June. The full Beauty Hall Masterplan is due to be complete in autumn 2018.